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General Manager - Fan Experience & Events, AFC Women's Asian Cup 2026 LOC

Football Australia

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  • Sydney New South Wales Australia
  • Full Time
6 Dec 2024
Applications 0

Description

ABOUT US

Football Australia is situated on the lands of the Gadigal people of the Eora Nation. We acknowledge the histories, traditions and living cultures of Aboriginal and Torres Strait Islander peoples and commit to building a brighter future together.

Football in Australia is a melting pot of approximately 2 million participants represented by over 200 different cultures, we are proud to be the most diverse and globally connected sport within the Australian sporting landscape.

This diversity in culture, ideas, and experience makes us strong and prepares us to achieve our vision to ‘be a leading football nation where everyone is inspired to live and love the game’. To achieve this, we live by our company values which include: 

  • Impact On & Off the Field: Challenge the way we think and do to seek ways to grow the impExciting opportunity to work in sportact football has, influence industry thought leaders.
  • Inclusive & Diverse Football for all: Football is embedded in the nation's social fabric, follows the story of Australia, be accessible for all
  • A United Team: Bringing people together to unleash the power of football and to deliver the vision, we bring the team spirit to the game
  • Trust: Building trust across the whole football community, be trusted custodians of the game, act with integrity and objectivity

WHAT WE OFFER

At Football Australia we want to look after our people and below are just some of the many benefits of joining our team:

  • Flexible work arrangements
  • Birthday Leave
  • Study Leave
  • Wellbeing & Lifestyle leave
  • Paid Parental leave in addition to statutory government offering
  • Volunteer leave
  • Employee Assistance Program (EAP)
  • Partner discounts
  • Workplace Banking Program
  • Social Activities such as 5-a-side futsal

ABOUT THE ROLE

The Asian Football Confederation (AFC) has awarded Football Australia hosting rights for the 2026 edition of the AFC Women's Asian Cup™. Having co-hosted the best-ever edition of the FIFA Women’s World Cup™ in 2026, Australia will host the Continent’s premier women’s national team for a second time in history having also staged the 2006 edition of the AFC Women’s Asian Cup™. 

This prestigious event will bring together 12 nations in a tournament structured into three groups of four. Following the resounding success of last year's FIFA Women’s World Cup™, Football Australia, its stakeholders and partners are eager to create another tournament that celebrates women's football, delivers legacy outcomes for football and Australian society more broadly.

A Local Organising Committee (LOC) will be established for the sole purpose of delivering the 2026 edition of the AFC Women's Asian Cup™ in Australia. 

With the LOC soon to be established, the General Manager - Fan Experience and Events, AFC Women's Asian Cup 2026 LOC Office, will initially be contracted to Football Australia, transitioning to the LOC Office once established.

This role is crucial in developing and executing a Fan Experience strategy that promotes the tournament and supports the legacy of football in Australia. We are looking for an individual passionate about creating unforgettable moments for fans and ensuring every fan has a seamless event experience.

Please note this role is fixed term until post tournament 2026.

Duties & Responsibilities: 

  • Shaping the Fan Experience: leading the strategic vision for engagement with key customer segments and delivery of the overall fan journey and experience for the tournament.
  • Making the Match Day Experience Unbelievable: leading in-stadium experience and creating engaging and exciting matchday experiences while ensuring brand standards and meaningful partner integrations.
  • Events and Fan Activations: the planning and execution of all tournament events and activations.
  • Sports Presentation:
    • Lead the in-game presentation for the Tournament crafting unique fan experiences that make every moment in the stadium come alive.
    • Define, lead and execute the strategic vision of the in-stadium experience for the Tournament, including all sports presentation, infotainment, matchday events and ceremony elements
    • Oversee the creation and production of all match and sports presentation including the development of a Tournament Production plan encompassing all elements of in stadium entertainment, fan engagement audio and video content.
  • Financial Management: manage all activities within budget and maintain an accurate budget tracker.

A full copy of the position description can be found here.

ABOUT YOU

Experience, Skills and Qualifications: 

  • 5-10 years' experience working in major events.
  • Experience in roles focused on customer experience journeys and end user experiences.
  • Proven experience in designing and implementing effective content strategies and campaigns that have delivered the desired outcomes within defined budgets.
  • Strong project management skills, with the ability to prioritize and manage multiple projects simultaneously.
  • Understanding of live event production, including sounds and lighting design, video production, fan behavior and live entertainment.
  • Considerable experience in budgeting, administration, and reporting.
  • Be data driven in strategy and decision making.

Personal Attributes: 

  • Superior communication, analytical, negotiation and written skills.
  • Superior organisational skills.
  • Strong interpersonal and presentation skills.
  • A team player with an ability to work collaboratively and autonomously.
  • Ability to work with urgency in a fast paced, ever-changing sporting environment, whilst maintaining highest quality of output.
  • Strong attention to detail, high standards of integrity, ability to represent AFC Women's Asian Cup 2026 interests.

Additional Requirements: 

  • Full working rights in Australia
  • Working with children check (paid/employee) or state-based equivalent 
  • International Criminal History Record for each country (other than Australia) in which you have resided for 12 months or more in the last 10 years (if applicable)
  • National Police Check
  • Out of hours and weekend work as required

Click APPLY NOW to submit your application, including a cover letter and current resume. 

Application Closing Date: 6 December 2024

Football Australia are an equal opportunity employer committed to providing a safe working environment that embraces and values child safety, diversity, and inclusion. Our values and behaviours support and encourage an environment that sees its people drive impact on and off the pitch, are trusting in each other, united to achieve and embrace an inclusive environment.

We encourage applications from people who identify as female or non-binary, Aboriginal or Torres Strait Island people, people with disabilities and people with culturally and linguistically diverse backgrounds. If you require support or advice with your application, please contact us.

In submitting an application, you agree to our collection statement. To review, head to the following link: footballaustralia.com.au/jobs/collection-statement

 

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